The music video starts with shots of 2-D roller-skating around Venice Beach interspersed with shots of Black playing a guitar. This sequence of shots appears multiple times throughout the video, mainly in between the appearances of the different Gorillaz members. After the opening sequence, Noodle is shown playing chess against Remi Kabaka, one of the producers for The Now Now and Russel's voice actor, and checkmating him. Ace (who replaced Murdoc while he was in jail) is then seen watching two men play basketball. When one of them makes a dunk and the ball lands in Ace's hands, he takes out a pocket knife and deflates it, making it impossible for them to keep playing. The video was filmed in Venice Beach, Los Angeles, California and features Jack Black.
